Once a mail piece or email has captured a shopper’s attention, TEXTiUM enables them to request important, data-based information helpful to them in making a purchase decision.
When the shopper clicks on a CTA button in an email or texts their unique PIN from a direct mail piece, TEXTiUM instantly responds with a personalized text message with links to call the advertiser or shop online. Also included is an image with the requested information.
The entire interaction is handled automatically by TEXTiUM’s AI-based technology. Neither the agency nor the advertiser have to do anything other than follow up and sell.
TEXTiUM is not a direct marketing or advertising agency. We create revolutionary technologies that seamlessly merge any marketing effort with consumers’ preference for texting and a mobile experience.
1520 South 5th Street
St. Charles, MO 63303